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Your brand is the essence of your company. It has impact. It’s what people say about you and how you make them feel. Your brand has a VISION—something to believe in, a VOICE—with a distinct point of view, story and strong sense of origin, a CULTURE people...
With AI poised to define the future of digital marketing, it’s important to acknowledge not only the possibilities, but the cultural and moral implications it holds for your brand. TechCrunch reports that Microsoft, DeepMind, Amazon, Google, Facebook and IBM are...